:root{--navy:#22304A;--ink:#4A5A73;--red:#FF0000;--btn-red:#E60000;--yellow:#FFC93C;--sky:#EAF4FC;--cream:#FFF6E6;--lilac:#F2EEFB}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{font-family:"Rubik","Heebo","Arial Hebrew",Arial,sans-serif;color:var(--ink);background:#fff;line-height:1.5;-webkit-font-smoothing:antialiased}
h1,h2,h3{color:var(--navy);line-height:1.2;font-weight:700}
a{color:inherit;text-decoration:none}
img{max-width:100%;height:auto;display:block}
.wrap{max-width:1200px;margin:0 auto;padding:0 20px}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}

/* כפתורים — מידות מהמוקאפ */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;border-radius:999px;font-weight:700;border:2px solid transparent;cursor:pointer;transition:transform .12s ease,box-shadow .12s ease;text-align:center;white-space:nowrap}
.btn:hover{transform:translateY(-2px);box-shadow:0 8px 20px rgba(34,48,74,.16)}
.btn:focus-visible{outline:3px solid var(--navy);outline-offset:3px}
.btn-red{background:var(--btn-red);color:#fff}
svg.yt-mark{width:26px;height:18px;flex:none}
svg.yt-mark rect{fill:#fff}
svg.yt-mark path{fill:var(--red)}
.btn-yellow svg.yt-mark rect,.btn-outline svg.yt-mark rect{fill:var(--red)}
.btn-yellow svg.yt-mark path,.btn-outline svg.yt-mark path{fill:#fff}
.hero-cta svg.yt-mark{width:30px;height:21px}
.btn-yellow{background:var(--yellow);color:var(--navy)}
.btn-outline{background:#fff;color:var(--navy);border-color:var(--navy)}

/* HEADER — 96px, לוגו 52, ניווט 18/16, כפתור 210x50 */
header{background:#fff;position:sticky;top:0;z-index:50}
.hdr{height:96px;display:flex;align-items:center;justify-content:space-between;position:relative}
.hdr .logo img{height:56px;width:auto}
nav{position:absolute;right:50%;transform:translateX(50%)}
nav ul{display:flex;gap:6px;list-style:none;align-items:center}
nav a{font-size:21px;color:var(--ink);height:52px;line-height:52px;padding:0 18px;white-space:nowrap;border-radius:999px;display:block;transition:background .15s ease,color .15s ease}
nav a:hover{background:var(--sky);color:var(--navy)}
nav a[aria-current="page"]{color:var(--navy);font-weight:700;background:var(--sky)}
.hdr .btn-sub{width:210px;height:52px;font-size:19px}
.burger{display:none;background:none;border:0;padding:8px;cursor:pointer}
.burger span{display:block;width:26px;height:3px;border-radius:1.5px;background:var(--navy);margin:5px 0}

/* HERO — 560px, תמונה מלאה + הדרגה, טקסט מימין */
.hero{position:relative;height:560px;overflow:hidden;background:var(--cream)}
.hero .bg{position:absolute;inset:0}
.hero .bg img{width:100%;height:100%;object-fit:cover;object-position:left center}
.hero .bg img.m{display:none}
.hero .veil{position:absolute;inset:0;background:linear-gradient(to left,rgba(255,255,255,.96) 0%,rgba(255,255,255,.88) 30%,rgba(255,255,255,.6) 52%,rgba(255,255,255,0) 76%)}
@media (max-width:1260px){
 .hero .veil{background:linear-gradient(to left,rgba(255,255,255,.98) 0%,rgba(255,255,255,.94) 38%,rgba(255,255,255,.72) 60%,rgba(255,255,255,0) 84%)}
 .hero h1{font-size:52px;line-height:68px}
 .hero p{font-size:18px;line-height:29px}
}
.hero .wrap{position:relative;height:100%}
.hero-text{position:absolute;top:96px;right:20px;text-align:right}
.hero h1{font-size:62px;line-height:80px}
.hero h1 .o{color:#C4650F;display:block}
.hero p{font-size:20px;line-height:32px;margin-top:20px}
.hero-cta{display:flex;gap:10px;margin-top:38px}
.hero-cta .btn{height:62px;font-size:21px}
.hero-cta .btn-red{width:276px}
.hero-cta .btn-outline{width:246px}

/* כותרות סקציה */
.sec-title{font-size:44px}
.sec-sub{font-size:20px;margin-top:14px}
.center{text-align:center}

/* ערכים — 376x210 */
.props-sec{padding:56px 0 0}
.props{display:grid;grid-template-columns:repeat(3,minmax(0,376px));justify-content:center;gap:36px}
.prop{background:#fff;border-radius:24px;height:210px;padding:24px 20px;text-align:center;box-shadow:0 10px 28px rgba(18,49,78,.14)}
.prop .ic{width:84px;height:84px;border-radius:50%;margin:0 auto;display:grid;place-items:center}
.prop .ic svg{width:48px;height:48px}
.prop h2{font-size:24px;margin-top:14px;line-height:1.2}
.prop p{font-size:17px;margin-top:12px}

/* דמויות — 118 / 26 */
.chars-sec{padding:92px 0 0}
.chars{display:flex;justify-content:center;gap:26px;margin-top:38px}
.char{width:118px;text-align:center}
.char .ring{width:118px;height:118px;border-radius:50%;overflow:hidden;display:grid;place-items:end center}
.char .ring img{width:82%;margin-bottom:4px}
.char b{display:block;margin-top:12px;color:var(--navy);font-size:19px;font-weight:700}
.char small{display:block;margin-top:8px;font-size:15px;color:#5C6478}
.chars.sm .char,.chars.sm .ring{width:104px}
.chars.sm .ring{height:104px}

/* סרטונים */
.videos{background:var(--sky);padding:56px 0 60px;margin-top:92px}
.vid-grid{display:flex;justify-content:space-between;gap:36px;margin-top:54px;flex-wrap:wrap}
.vid{display:block;position:relative}
.vid .frame{display:block;position:relative;border-radius:16px;overflow:hidden;line-height:0}
.vid img{width:100%;display:block}
.vid svg.play{position:absolute;top:50%;left:50%;transform:translate(-50%,-50%);width:42px;height:29px}
.vid svg.play rect{fill:var(--red)}
.vid svg.play path{fill:#fff}
.vid span:not(.frame){display:block;margin-top:14px;color:var(--navy);font-size:16px;line-height:20px;height:20px}
.vid-big{width:590px;max-width:50%}
.vid-big .frame img{height:335px;object-fit:cover}
.vid-big .frame{border-radius:18px}
.vid-big svg.play{width:72px;height:50px}
.vid-big span:not(.frame){font-size:22px;font-weight:700;line-height:22px;height:22px}
.vid-small{display:grid;grid-template-columns:repeat(2,minmax(0,253px));gap:16px}
.vid-small .frame img{height:142px;object-fit:cover}
.vid-small .vid span:not(.frame){text-align:right}
.videos .more{display:flex;justify-content:center;margin-top:34px}
.videos .more .btn{width:230px;height:54px;font-size:19px}

/* הרשמה — 236 */
.subscribe{background:var(--yellow);height:236px;display:grid;place-content:center;text-align:center}
.subscribe h2{color:var(--navy);font-size:36px}
.subscribe p{color:#6B4D08;font-size:20px;margin:22px 0 16px}
.subscribe .btn{width:240px;height:54px;font-size:19px;margin:0 auto}

/* הדפסות — 376x336 */
.print-sec{padding:70px 0 80px}
.cards{display:grid;grid-template-columns:repeat(3,minmax(0,376px));justify-content:center;gap:36px;margin-top:52px}
.card{background:#fff;border-radius:22px;padding:20px;text-align:center;box-shadow:0 10px 28px rgba(18,49,78,.14);display:flex;flex-direction:column}
.card .thumb{background:transparent;height:196px;display:grid;place-items:center}
.card .thumb img{background:#F0F3F7;border-radius:12px;padding:5px}
.card .thumb img{max-height:186px;width:auto}
.card h3{font-size:22px;margin-top:22px}
.card p{font-size:16px;margin-top:12px}
.card .btn{width:160px;height:42px;font-size:16px;margin:16px auto 0}
.cards.tall .card{padding:24px 20px}
.cards.four{grid-template-columns:repeat(4,minmax(0,282px));gap:28px}
.sec-sm{font-size:32px}
.pt0{padding-top:0}
.pt40{padding-top:40px}
.pt46{padding-top:46px}
.btn-wide{width:230px;height:54px;font-size:19px;margin:0 auto}
.cards.tall .card .thumb{height:256px}
.cards.tall .card .thumb img{max-height:246px}
.cards.tall .card .btn{width:160px;height:44px;font-size:17px}

/* פוטר */
footer{background:var(--lilac);padding:48px 0 40px}
.ftr{display:flex;justify-content:space-between;align-items:flex-start}
.ftr .brand{text-align:right}
.ftr .brand img{height:58px;width:auto;margin-left:auto;margin-right:0}
.ftr .brand p{font-size:16px;margin-top:22px}
.ftr .col{width:150px}
.ftr h2{font-size:18px;margin-bottom:22px;font-weight:700}
.ftr ul{list-style:none;display:grid;gap:9px;font-size:15px}
.ftr .left{text-align:left}
.social{display:flex;gap:12px;direction:ltr}
.social a{width:38px;height:38px;border-radius:10px;display:grid;place-items:center}
.social svg{width:20px;height:20px;fill:#fff}
.copy{margin-top:22px;font-size:14px;color:#5C6478}

/* פס עליון של עמודים פנימיים */
.band{padding:34px 0 40px}
.band.sky{background:var(--sky)}
.band.lilac{background:var(--lilac)}
.band h1{font-size:44px}
.band p{font-size:20px;margin-top:22px}
.band.legal h1{font-size:40px}

/* עמוד נכס */
.detail{padding:28px 0 0;position:relative}
.crumbs{font-size:15px}
.detail h1{font-size:46px;margin-top:20px}
.detail .row{display:flex;gap:30px;align-items:flex-start;margin-top:26px}
.detail .ring{width:150px;height:150px;border-radius:50%;overflow:hidden;display:grid;place-items:end center;flex:none}
.detail .ring img{width:82%}
.detail .txt h2{font-size:26px;margin-bottom:12px}
.detail .txt p{font-size:19px;line-height:38px}
.detail .txt p.lead{margin-bottom:16px}
.btn-share{background:#fff;color:#1F7A3D;border-color:#25D366}
.btn-share svg.wa{width:22px;height:22px;fill:#25D366;flex:none}
.hub-intro{max-width:900px;margin:0 auto 34px;text-align:center}
.hub-intro p{font-size:18px;line-height:32px;margin-bottom:12px}
.detail .cta{display:flex;gap:16px;margin-top:44px;padding-bottom:56px}
.detail .cta .btn{height:60px;font-size:20px}
.detail .cta .btn-yellow{width:280px}
.detail .cta .btn-red{width:250px}
.detail .cta .btn-share{width:240px}
.preview{background:var(--sky);padding:40px 0 60px;text-align:center}
.preview img{margin:0 auto;border-radius:6px;box-shadow:0 14px 30px rgba(18,49,78,.18);max-height:537px;width:auto}
.more-chars{padding:56px 0 70px}
.more-chars h2{font-size:30px;margin-bottom:28px}

/* טופס */
.contact-grid{display:flex;gap:40px;align-items:flex-start;padding:50px 0 80px;flex-direction:row-reverse}
form{background:#fff;border-radius:24px;padding:30px 40px 40px;box-shadow:0 10px 28px rgba(18,49,78,.14);width:700px;flex:none}
label{display:block;color:var(--navy);font-weight:700;font-size:16px;margin-bottom:10px}
input,textarea{width:100%;border:0;background:#F3F6FA;border-radius:12px;height:46px;padding:0 14px;font:inherit;font-size:16px;color:var(--navy)}
input:focus,textarea:focus{outline:3px solid var(--navy);outline-offset:1px}
textarea{height:90px;padding:12px 14px;resize:vertical}
.field{margin-bottom:22px}
form .btn{width:200px;height:50px;font-size:18px;margin-top:10px;margin-right:auto;display:flex}
.err{color:#C22;font-size:14px;margin-top:8px;display:none}
.form-status{margin-top:16px;font-weight:700;min-height:1.4em}
.form-status.bad{color:#C22}
label span[aria-hidden]{color:#C22}
.contact-side{flex:1;display:grid;place-items:center;padding-top:60px}
.contact-side img{max-height:300px;width:auto}
.contact-mail{font-size:17px;margin-top:22px;text-align:right}

/* עמודי טקסט */
.txt-page{padding:50px 0 70px;max-width:900px;margin:0 auto}
.txt-page p,.txt-page li{font-size:18px;line-height:34px;margin-bottom:14px}
.txt-page h2{font-size:20px;margin:30px 0 12px}
.txt-page ul{padding-right:22px}

/* 404 */
.notfound{text-align:center;padding:60px 0 70px}
.notfound img{height:260px;width:auto;margin:0 auto 34px}
.notfound h1{font-size:40px}
.notfound p{font-size:19px;line-height:32px;margin-top:22px}
.notfound .cta{display:flex;gap:20px;justify-content:center;margin-top:36px;flex-wrap:wrap}
.notfound .btn{width:230px;height:54px;font-size:19px}

/* ============ מובייל 390 ============ */

/* רוחבי ביניים — טאבלט וחלון מוקטן */
@media (max-width:1270px){
 .cards.four{grid-template-columns:repeat(2,minmax(0,282px))}
}
@media (min-width:1101px) and (max-width:1180px){
 .chars{display:grid;grid-template-columns:repeat(4,minmax(0,118px));justify-content:center;gap:24px 20px}
 .char,.chars.sm .char{width:100%}
 .char .ring,.chars.sm .ring{width:100%;height:auto;aspect-ratio:1/1}
}

@media (max-width:1100px){
 .wrap{padding:0 20px}
 .hdr{height:64px;justify-content:center}
 .hdr .logo img{height:38px;width:auto}
 .hdr .btn-sub{display:none}
 .burger{display:block;position:absolute;right:20px;top:50%;transform:translateY(-50%)}
 nav{display:none;position:fixed;top:64px;right:0;left:0;transform:none;background:#fff;padding:16px 20px;box-shadow:0 10px 20px rgba(34,48,74,.12);z-index:60}
 nav.open{display:block}
 nav ul{flex-direction:column;gap:16px;align-items:flex-end}
 nav a{font-size:17px}

 .hero{height:auto;background:var(--cream);display:flex;flex-direction:column;overflow:visible}
 .hero .bg{position:static;order:3}
 .hero .bg img{height:auto;object-fit:contain}
 .hero .bg img.d{display:none}
 .hero .bg img.m{display:block}
 .hero .veil{display:none}
 .hero .wrap{display:contents}
 .hero-text{display:contents}
 .hero h1{order:1;font-size:27px;line-height:38px;text-align:center;padding:20px 20px 0;background:var(--cream)}
 .hero h1 .o{display:block}
 .hero p{order:2;font-size:14px;line-height:20px;margin-top:0;text-align:center;padding:10px 20px 18px;background:var(--cream)}
 .hero p br{display:none}
 .hero-cta{order:4;display:block;padding:20px;background:#fff;margin-top:0}
 .hero-cta .btn{display:flex;width:100%;height:48px;font-size:17px}
 .hero-cta .btn+.btn{margin-top:14px}

 .sec-title{font-size:24px}
 .sec-sub{font-size:14px;margin-top:10px}

 .props-sec{padding:0 0 10px}
 .props{grid-template-columns:1fr;gap:16px}
 .prop{height:auto;min-height:80px;border-radius:16px;padding:16px 18px;position:relative;
  display:block;text-align:center}
 .prop .ic{position:absolute;right:18px;top:50%;transform:translateY(-50%);width:48px;height:48px;margin:0}
 .prop .body{padding:0 52px}
 .prop .body{min-width:0}
 .prop .ic svg{width:30px;height:30px}
 .prop h2{font-size:17px;margin-top:0}
 .prop p{font-size:13px;margin-top:6px}

 .chars-sec{padding:34px 0 0}
 .chars{display:grid;grid-template-columns:repeat(4,72px);justify-content:center;gap:18px 14px;margin-top:26px}
 .char,.char .ring,.chars.sm .char,.chars.sm .ring{width:72px}
 .char .ring,.chars.sm .ring{height:72px}
 .char b{font-size:13px;margin-top:6px}
 .char small{display:none}

 .videos{margin-top:40px;padding:34px 0 34px}
 .vid-grid{display:block;margin-top:26px}
 .vid-big{width:100%;max-width:100%}
 .vid-big span:not(.frame){font-size:14px;text-align:right}
 .vid-big svg.play{width:44px;height:31px}
 .vid-small svg.play{width:34px;height:24px}
 .vid-big .frame img,.vid-small .frame img{height:auto}
 .vid span:not(.frame),.vid-big span:not(.frame){height:auto;line-height:1.4}
 .vid-small{grid-template-columns:1fr;gap:22px;margin-top:22px}
 .videos .more{margin-top:26px}
 .videos .more .btn{width:100%;height:46px;font-size:16px}

 .subscribe{height:auto;padding:22px 20px 26px}
 .subscribe h2{font-size:20px}
 .subscribe p{font-size:14px;margin:14px 0 14px}
 .subscribe .btn{width:200px;height:44px;font-size:16px}

 .print-sec{padding:34px 0 40px}
 .cards,.cards.tall,.cards.four{grid-template-columns:1fr;gap:18px;margin-top:26px}
 .sec-sm{font-size:20px}
 .pt40,.pt46{padding-top:26px}
 .btn-wide{width:100%;height:48px;font-size:17px}
 .card,.cards.tall .card{display:grid;grid-template-columns:1fr 120px;gap:10px 14px;align-items:center;text-align:right;border-radius:16px;padding:14px}
 .card .thumb,.cards.tall .card .thumb{grid-column:2;grid-row:1 / span 2;height:auto;width:120px;padding:0}
 .card .thumb img,.cards.tall .card .thumb img{max-height:110px;margin:0 auto}
 .card .body{grid-column:1;grid-row:1}
 .card h3{font-size:17px;margin-top:0}
 .card p{font-size:13px;margin-top:8px}
 .card .btn,.cards.tall .card .btn{grid-column:1;grid-row:2;justify-self:start;width:120px;height:36px;font-size:14px;margin:0}

 .band{padding:22px 0 26px}
 .band h1,.band.legal h1{font-size:22px}
 .band p{font-size:14px;margin-top:12px}

 .detail{padding:16px 0 0}
 .crumbs{font-size:12px}
 .detail h1{font-size:24px;margin-top:12px}
 .detail .row{gap:14px;margin-top:18px}
 .detail .ring{width:96px;height:96px}
 .detail .txt h2{font-size:19px;margin-bottom:8px}
 .detail .txt p{font-size:14px;line-height:26px}
 .hub-intro p{font-size:15px;line-height:26px}
 .detail .cta{display:block;margin-top:24px;padding-bottom:30px}
 .detail .cta .btn{display:flex;width:100%;height:48px;font-size:17px}
 .detail .cta .btn+.btn{margin-top:12px}
 .preview{padding:26px 0 34px}
 .preview img{max-height:353px}
 .more-chars{padding:32px 0 36px}
 .more-chars h2{font-size:18px;margin-bottom:18px}

 .contact-grid{display:block;padding:24px 0 34px}
 form{width:100%;padding:20px;border-radius:16px}
 .contact-side{display:none}
 form .btn{width:100%;height:48px;font-size:17px;margin-right:0}
 input{height:44px}

 .txt-page{padding:24px 0 34px}
 .txt-page p,.txt-page li{font-size:15px;line-height:27px}
 .txt-page h2{font-size:17px;margin:22px 0 10px}

 .notfound{padding:34px 0 40px}
 .notfound img{height:170px;margin-bottom:22px}
 .notfound h1{font-size:22px}
 .notfound p{font-size:15px;line-height:24px}
 .notfound .cta{display:block;margin-top:24px}
 .notfound .btn{display:flex;width:100%;height:48px;font-size:17px}
 .notfound .btn+.btn{margin-top:12px}

 footer{padding:28px 0 26px}
 .ftr{display:block;text-align:center}
 .ftr .brand{text-align:center}
 .ftr .left{text-align:center}
 .ftr .brand img{height:42px;width:auto;margin:0 auto}
 .ftr .brand p{font-size:13px;margin-top:14px}
 .ftr .col{width:auto;margin-top:18px}
 .ftr h2{display:none}
 .ftr ul{display:flex;flex-wrap:wrap;justify-content:center;gap:10px;font-size:12px}
 .ftr .left{text-align:center;margin-top:22px}
 .social{justify-content:center;gap:8px}
 .social a{width:30px;height:30px;border-radius:8px}
 .social svg{width:16px;height:16px}
 .copy{font-size:11px;margin-top:18px}
}
/* באנר הסכמה */
.consent{position:fixed;right:20px;left:20px;bottom:20px;z-index:200;background:#fff;
 border:2px solid var(--yellow);border-radius:18px;box-shadow:0 14px 34px rgba(18,49,78,.22);
 padding:18px 22px;display:flex;align-items:center;justify-content:space-between;gap:24px;
 max-width:1160px;margin:0 auto}
.consent-txt{font-size:15px;line-height:24px;color:var(--ink);margin:0}
.consent-txt a{color:var(--navy);font-weight:700;text-decoration:underline;white-space:nowrap}
.consent-btns{display:flex;gap:12px;flex:none}
.consent-btns .btn{height:44px;font-size:16px;padding:0 24px}
@media (max-width:1100px){
 .consent{right:12px;left:12px;bottom:12px;flex-direction:column;align-items:stretch;gap:14px;padding:16px}
 .consent-txt{font-size:13.5px;line-height:21px;text-align:right}
 .consent-txt a{display:block;margin-top:6px}
 .consent-btns{flex-direction:row}
 .consent-btns .btn{flex:1;height:44px;font-size:15px;padding:0}
}

/* מסכים צרים במיוחד — או הגדלה של 400% */
@media (max-width:400px){
 .chars{grid-template-columns:repeat(4,minmax(0,1fr));gap:16px 8px}
 .char,.chars.sm .char{width:100%;max-width:72px;justify-self:center}
 .char .ring,.chars.sm .ring{width:100%;height:auto;aspect-ratio:1/1}
 .char b{font-size:12px}
 .wrap{padding:0 12px}
}

/* Keep the official brand introduction readable over the hero artwork. */
@media(min-width:861px){.hero-text{max-width:580px}.hero p{max-width:580px}.hero h1{font-size:56px;line-height:1.3}}